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True North Gems Adds Giesbrecht, Boyd to Board of Advisors

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Sept. 24, 2009) - True North Gems (TSX VENTURE:TGX) is pleased to announce that Jeff Giesbrecht, B.Eng., LL.B., and Warren Boyd, B.Sc., F.G.A, F.C.Gm.A, have been appointed to the Company's Advisory Board.

Mr. Giesbrecht completed his degree in engineering geophysics in 1989 and worked in mineral exploration throughout North America before receiving a law degree in 1994. Throughout his legal career he specialized in mining and securities law and acted as legal counsel for a number of companies in the mining sector. Most recently, Mr. Giesbrecht acted as General Counsel for Western Silver Corp. In this role, Mr. Giesbrecht was a member of the management team that successfully negotiated a $1.6 billion purchase of Western Silver by Glamis Gold Ltd. (now Goldcorp Inc.) in 2006.

Mr. Warren Boyd is a highly experienced and respected geologist and gemologist. In addition to other positions held in the gem industry, Mr. Boyd currently serves as the Ambassador to Canada for the International Colored Gemstone Association (ICA), a non-profit association that represents the interests of the global coloured gemstone industry, He is currently a rough diamond valuer to various companies and Canadian government departments including the RCMP and Canada Border Services. For the past 25 years he has been a contributing member, and past chairman of the Canadian jewellery trade committee that is responsible for the production and revisions to Canadian Guidelines with respect to the Sale & Marketing of Diamonds, Coloured Gemstones and Pearls. Mr. Boyd is a past team member of the company that has been, since 1998, the Canadian Government Diamond Valuators (CGDV) which values Canada's rough diamond production for royalty assessment purposes.

Mr. Warren Boyd is currently President of R. T. Boyd Limited, a family controlled business that has been involved in the importation and international marketing of rough and cut coloured gemstones and diamonds for over 50 years. He has been involved in the discovery, assessment, evaluation, and marketing of coloured gemstone and diamond mining operations in Canada, Brazil, Mexico, and Russia.

True North's management believes both Mr. Giesbrecht and Mr. Boyd will bring valuable knowledge and experience to the Company's Advisory Board as True North continues to move forward towards submitting an application for an exploitation (mining) permit for the Fiskenaesset Ruby project in Greenland.

True North Gems Inc. is listed on the TSX Venture Exchange and is engaged in the exploration and development of North American and Greenlandic coloured gemstone prospects. The Company is a pioneer in coloured gemstone exploration and, currently in Greenland, has the rights to earn 100% interest in the Fiskenaesset ruby and pink sapphire property, and holds a 100% interest in the Qaqqatsiaq ruby property, and in Canada, holds a 100% interest in the Tsa da Glisza emerald property, Yukon, and the Beluga sapphire property located on Baffin Island, Nunavut.

The Company relies on litigation protection for "forward-looking" statements. Certain technical information contained within this press release is 43-101 non-compliant by virtue of the fact that National Instrument 43-101which governs public disclosure of technical information for mineral exploration properties in Canada is silent with respect to the exploration and technical disclosure of gemstone properties. The company employs high standards for the collection of geological information and exploration data, employs industry recognized professionals as qualified persons to provide oversight and management of the exploration programs and is committed to the implementation of QA/QC protocols to monitor the integrity of the technical information.


True North Gems Inc.
Andrew Lee Smith, P.Geo.
President and CEO
604-687-8055 or 1-800-399-8055
or
True North Gems Inc.
Ken Shortt
Investor Relations
604-687-8055 or 1-800-399-8055
info@truenorthgems.com
www.truenorthgems.com